Truth about Advertising # 1
Quotable quotes:
– “I tried to cramp as many ideas as I can into this brief because I am too weak and too stupid to make a decision.”
– “Let me ask a question in order to give the illusion that I actually give a shit”
– “An awkward and uncomfortable drink with the client anyone?”
– “So basically I thought the best approach would be to repeat exactly what you told me on the first call and shuffle the words around a bit.”
– “I’ll agree to the change and ignore it once I get the job”
– “So, you’ll be our puppet? Yea sure just as long as you allow me the illusion of being in control…”
LOL. I wouldn’t say this is completely true. It isn’t completely untrue for sure! It only makes it more interesting to work in an advertising agency!
The Truth In Ad Sales
This video simplifies things and is really actually quite funny.
Quotable Quotes:
– “I need a 360 with some serious ROI”
– “It’s at my desk and ignored for 3 weeks now and the meeting is tomorrow.”
– “It’s a product no one wants with a completely the wrong audience and they need it by tomorrow”
– “I’ll construct a presentation using the words strategic, authentic and branded content as much as possible”
– “Here is the expected bribery expertly disguised as a goodie bag”
“We’ve spent an enormous amount of time on this presentation deciding whether the logo should go on the left or on the right, what colour the font should be, except for page 12 which we cut and copied from another presentation.”
– “Massive ROI, well done everybody.”
– “Massive ROI, well done everybody.”
What happens in an Ad Agency
Hold it, hold it. That’s not true industry-wide but hey, I’ve ran round the office with all the lights off and fought death matches using Light Sabers before!! Oh shit, sorry Boss, I hope you are not reading this. I didn’t touch your Light Saber!! I took Ah Long San’s saber!! :P
So it's true what they say about advertising being a 'smoke & mirrors industry! LOL!
hahahaha i wont generalise but it happens :)